BRIAN COOK

WEB DEVELOPER & DESIGNER

I'm the Lead Developer for FineGrit based out of New Orleans. Things I love include tech, software, fitness, and Toastmasters. I'm on LinkedIn and I occasionally write on Medium.

  • Brian Cook
  • New Orleans, Louisiana
  • briantcook1
  • 440 552 7486

Employment

  • Lead Developer & Business Development2013 - Present

    FineGrit Development
    • Technical lead and primary salesperson for local web design shop focusing on custom software, websites, and apps
    • Build relationships with local businesses to become trusted advisor and technical contact for web design/development, search engine optimization, email marketing, and ecommerce
    • Preferred provider for websites to the 1500+ members of the local Chamber of Commerce
    • Wide range of experience in landing page optimization, Google AdWords, email signup funnels, and social like gates
  • Account Executive2012 - 2013

    FirstComp Insurance (now Markel)
    • Inside sales position managing accounts with independent insurance agents to increase book of business through extensive phone work and travel
    • Consistently exceeded monthly new business sales target of $300k+ and grew policy renewal rate in assigned territory from 61% to 74%
    • Executed all steps in the sales cycle including initial phone prospecting for new business, in-person meetings, and contract negotiations
    • Developed Excel Macro to automate quote follow-up and increased clients contacted per day from 40 to 130, adopted internally by the sales team
    • Sales analytics and data mining on competitors, market conditions, and underwriting loss ratios
  • Outside Sales & Marketing2011 - 2012

    CENA: Clean Energy North America
    • Created the company website in WordPress, developed the web pages and generated technical content to reflect the core business offerings of a biogas technology manufacturer
    • Created and built a social media presence to increase inbound lead generation, implemented HubSpot to manage pipeline, track and score leads and determine ROI of marketing strategy
    • Prospecting and phone follow-up on leads generated from online marketing and social media efforts
    • Created accounting system in Quickbooks, structured payroll, AR/AP systems, and tax filing systems
    • Assisted in a Private Placement Memo to help raise $1 million in working capital from investors
  • RFP and Data Analyst Intern2010 - 2011

    SolArc, Inc. (now Openlink)
    • Implemented and trained the sales team on an automated RFP program for a 30% reduction in man-hours required. Familiar with energy industry issues through ongoing review of proposal responses
    • Trained in SolArc’s RightAngle software for commodity trading and risk management, focused on client business cases and methodology for modeling client requirements within the tool
    • Organized and executed marketing events for brand awareness and to create business opportunities. Official company blogger and brand advocate, published on company website
    • Extensive use of SalesForce CRM software for call history and account management, formulated new reports for improved strategic planning and greater visibility into the daily metrics of the business

Education

  • Finance2007 - 2011

    Tulane University

    Concentrations in Energy and Entrepreneurship

  • Dale Carnegie Classes2013 - 2014

    New Orleans

    Leadership, problem analysis, and decision-making training

  • Toastmasters2013 - Present

    New Orleans

    Public speaking, communication, and leadership development

Sales

  • Phone Prospecting

  • Online Lead Generation

  • Account Management

  • Solution Selling

Marketing

  • SEO

  • A/B Testing

  • Email Marketing

  • Landing Pages

Software

  • Microsoft Office

  • Excel Macros

  • Salesforce

  • Access

Development

  • WordPress

  • HTML/CSS

  • Git

  • PHP

Design

  • Photoshop

  • Illustrator

  • Adobe Cloud Suite

Contact info

Let's keep in touch